H2020-SC5-2016-2017 - GREENING THE ECONOMY – CULTURAL HERITAGE FOR SUSTAINABLE GROWTH

OBJECTIVES OF THE FUNDING PROGRAMME The objective of the actions in this part of the call is to harness the full potential of cultural heritage as a production rather than a cost factor and a strategic resource for a sustainable Europe and thus ensure its sustainability, safeguarding, resilience and enhancement. The focus is therefore to maximise the intrinsic economic, cultural and societal value of cultural heritage in promoting well-being, cultural diversity and social cohesion. Sectoral and country-based studies have highlighted the significant economic contribution of the heritage sector and [...]